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Anatomy of an Ad

I am the proud owner of a new grooming van. It was as much as a surprise for me as it was for my friends and clients as I planned on retiring from grooming soon. In anticipation of retirement, I did not replace most of my clients that passed away or moved. It was a pretty sweet schedule, as I did not have a lot of expenses that necessitated a full roster.

Buying Existing vs. Building Your Own Business

I have been asked a lot of times, is it better to buy a grooming shop or build your own? This is the question that many groomers are faced with. The answer is more complicated than you think. As an owner of a very busy salon, we had our share of groomers come and go and each of them say the same thing as they are headed out the door, “I can do better.”

Building Your Grooming Website In One Day

In this day and age of technology, if you don’t have a website you are missing several opportunities for cultivating prospective customers. According to a 2012 survey by Yelp, over 85% of consumers use the internet to look for local businesses. If you do not have a strong presence online, you are potentially missing 85% of business leads.

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