Last week, I attended a marketing and small business development seminar hosted by the local Chamber of Commerce. I am so used to participating in or teaching marketing and business strategy for pet-related businesses specifically, so I was curious to hear another perspective.
Marketing with Heart on Facebook Read More
For the past several years, I have been invited to host and emcee the Fall Festival for my home show at the NEPGP. It has been an honor and so much fun. It has also been an eye-opener to be privy to how hard the board members of this organization work all year leading up to the show and then the show itself.
Our New England Grooming Family: Part 2 Read More
There are many ways to define “family.” Traditional definitions include parents and children and immediate relatives. More modern takes on what defines “family” include a wide array of possibilities, including blended families from remarried parents, same-sex parents with children, grandparents raising grandchildren, and so on.
Our New England Grooming Family Part 1 Read More
One of the things I do in the wee morning hours, when sleep is unattainable, is I cruise through the webpages and Facebook pages of pet-related businesses for ideas. Although I typically start my adventure looking for inspiration, I often end up writing an article about it instead!
Engaging the Pet Peeps Read More
From Guest Columnist Nani WunderPoodle!
Good day, my professional grooming friends, it is I, Nani WunderPoodle. My human, Missi Salzberg, asked me to step in and write an article for GTG as a guest writer, and I am happy to oblige. You see, dogs have a different perspective on the world than you humans,
A customer recently came in to pick up her dog from his grooming. My assistant mentioned to her that the dog food she likes us to carry, is in. She told him, “Oh, I’m sorry. I found it online for $3.00 less, and shipping is free!” I am struck, first by the insensitivity of a customer saying this to someone who has given her unbelievable customer service…