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Can Groomers Team Up with Veterinary Clinics and Win?

Have you been thinking of creative ways to start a new grooming business, or move into a new location, and make it a home run? Some of the most successful groomers have partnered with other businesses that have large numbers of pet–owning clients. And veterinary clinics can be a perfect match for your new venture. But what are the ways to make this a winning relationship, and what are common pitfalls to avoid?

Can Groomers Team Up with Veterinary Clinics and Win? Read More

Yellow Pages to Yelp

The catch phrase of the seventies, “Let your fingers do the walking,” has been replaced by social media sites like Yelp, which claims to be “the best way to find local businesses.” The Twenty-first Century has ushered in a different kind of advertising for the pet industry. Because I wanted to use the same marketing techniques that my clients use when they are looking for pet services, my focus has shifted from the Yellow Pages to Yelp.

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